Featured Interview: Championing CSR and Corporate Giving at Your Organization (MSS2)
Consumers pay close attention to how companies engage with the world. Corporate philanthropy or corporate social responsibility (CSR) is no longer a nice-to-have – it’s a business imperative. Transparent give-back efforts and engagement in social and environmental issues can bring brand new customers or revenue streams, while increasing staff loyalty and satisfaction. Sitting at the right hand of leadership, admins are frequently tasked with brainstorming and strategizing organizational giving ideas. So where do you begin? Hear best practices for identifying issues that staff members and customers value most and how to advocate for them with your boss, and at your company.