Mastering Social Media for Your Best Online Presence
We all know social media is no longer a nice-to-have; it’s a business imperative. There are separate and unique benefits of each of the four major platforms (Facebook, LinkedIn, Twitter and Instagram) and you need to know how to use them together to build and grow your business and your own presence online. How do you build your profiles and cross-pollinate between platforms? How can you take advantage of the power of connection? What is the best way to minimize time spent managing your accounts, while maximizing solid results? And with everything changing so fast, what are the latest trends and how can you best use them. In this session, explore the key types of social media and how you can use them to enhance your effectiveness in your professional role and for your personal brand. This is a must-attend session for anyone that doesn’t understand why social media is a crucial skill set for administrative professionals, or how you can lead your team to victory once you have mastered it.