September 19-22, 2021 I Hyatt Regency Chicago | Chicago, IL

Writing Stellar SOPs: Making Documents Work for People

September 21, 2021
10:45 am - 12:00 pm
Crystal A

Writing Stellar SOPs: Making Documents Work for People

Organizations use standard operating procedures (commonly known as SOPs) to improve business and operations in several ways: establish consistency and uniformity; increase efficiency and productivity; and even boost product quality or employee safety. SOPs are important documents! Unfortunately, they are often dull, difficult to follow, inconsistent in layout and word choice, jargon-dense, or not organized with the user in mind. Using a human-centered, learning theory approach—and by applying best practices in information design—you can make these documents much better!

Take a human-centered approach to writing more effective SOPs when you learn:

  • When and why SOPs are needed and how people actually use them;
  • An organizational process for writing an SOP, starting with the end result in mind;
  • How to integrate theories of learning, cognition, and information design to improve readability, clarity, and recall.

Speaker: Curtis Newbold, PhD, Owner, The Visual Communication Guy, and CoDirector, Masters Program for Strategic Communication, Westminster College

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