For the past 25 years, Ulrik Merrild has been an efficiency coach, consultant, and software designer for the international software company MatchWare. During that time, Ulrik successfully researched meeting processes in small and large international organizations to improve meetings and reduce costs. Ulrik is a specialist in meeting management, mind mapping, and project management. He has significant influence in the development of MeetingBooster, which has become a global leader in Meeting Management software. At the same time, Ulrik is behind the team developing MindView, which is recognized as a “must have” brainstorming and planning software and has received multiple awards. Ulrik speaks frequently and has collaborated with many industry leaders like Microsoft, Intel, Adobe etc.